The Revision of the Trademark Law Enters the Deliberation Stage: In December 2025, the draft revision of the Trademark Law was submitted to the Standing Committee of the National People's Congress for the first deliberation. In March 2026, it was included in the legislative plan of the Standing Committee of the National People's Congress, focusing on strengthening trademark management and the protection of exclusive rights.

Curbing Malicious Registration: The draft clearly stipulates that applications made without the purpose of use and obviously exceeding the needs of normal production and operation shall not be registered, and it is prohibited to squat on well-known trademarks that have been registered or not registered by others.

Increasing Infringement Penalties: Optimize the method for calculating compensation amounts, revise the condition for applying punitive compensation from "malice" to "intent", and clarify the legal liability for malicious litigation.

Regulating Trademark Use and Management: In November 2025, the State Intellectual Property Office issued a notice, focusing on regulating unregistered trademarks with deceptive content and acts such as the illegal use of the phrase "well-known trademark".

Prohibiting False Descriptions: It is strictly prohibited to use misleading words such as "for exclusive supply", "special supply" and "top grade" in trademarks, as well as marks such as "organic" and "zero addition" that are inconsistent with actual attributes.

Strengthening Supervision over Agents: Focus on rectifying acts of trademark agency institutions that damage the interests of trademark owners, such as acting as agents for malicious registration and malicious "revocation due to non-use for three consecutive years".